Sky, one of the leading TV and broadband suppliers in the UK, has announced its move into the insurance market with Sky Protect Smart Home Insurance. The move comes after Sky acquired Aviva's stake in insurtech start-up Neos back in 2021, working with Neos' founder Matt Poll, to create Sky Protect.
In this article, we look at what Sky Protect is, how it works and how it compares to other insurers. Additionally, you can compare other home insurance providers in our article, 'Best home insurance in the UK'.
What is Sky Protect?
Sky has launched its first home insurance product in a bid 'to shake up the market' and provide customers with a product that's simple and easy to use. Sky Protect is different to existing home insurance products in that it offers smart home tech to help prevent problems in the home before they occur, offering customers peace of mind.
Stephen van Rooyen, Chief Executive Officer for Sky UK & Ireland said: “At Sky we have a heritage in entering new markets and shaking them up, and we’re about to do the same with home insurance. We already make people’s lives easier at home through our TV, broadband and mobile services and with Sky Protect, we’ll be able to take the pain out of home insurance. From a simpler quotation process, to value you can see everyday, to great tech, all working together in the Sky Protect app. We believe people deserve better when it comes to home protection – so we’re going to give it to them.”
How does Sky Protect work?
Sky Protect Smart Home Insurance is a simple combined home insurance policy, which means that you can benefit from both buildings and contents insurance all within one easy-to-understand product. It goes one step further, however, by offering a smart home product bundle that includes a video doorbell and indoor camera plus motion, contact and leak sensors. The smart bundle is designed to monitor the home and prevent problems before they occur. For example, the leak detection sensor can detect a minimal leak before it escalates into a more serious problem that results in a claim.
The price of Sky Protect home insurance is fixed for 24 months and the insurance policy is underwritten by Zurich with a 5-star Defaqto rating.
If you do not want a smart bundle you can choose a standard Sky Protect home insurance policy over the usual 12-month term and there is also the option for a contents only policy.
How does Sky Protect compare to other insurers?
Sky Protect Smart Home insurance is different to most traditional home insurance policies as it offers a smart home tech bundle. The bundle includes a number of devices that aim to help protect and monitor your home with the hope of preventing any problems before they occur. At present no other home insurance company offers a smart tech bundle included with your home insurance policy, however, you may be able to get a discount if you have alarms or cameras at your home.
The following comparison table compares Sky Protect home insurance to regular home insurance and smart home devices.
|Sky Protect||Traditional home insurance||Smart Home Systems|
|Smart Home Devices|
|Issue Detection & Alerts|
|24/7 Home Emergency Response||Additional cost|
|Legal Expenses||Additional cost|
|Cyber Cover||Additional cost|
|24 month fixed price (for cover that does not change)|
|No upfront cost||Varies depending on insurer|
An easy way to compare different home insurance products is via a comparison site as they allow you to compare multiple policies at once to find the best deal for your circumstances. We have partnered with Quotezone* so that you can search and compare cheap quotes from over 40 UK home insurance providers. It is worth considering, however, that not all comparison sites are whole of market which means you could get a better deal directly with an insurer.
How to get Sky Protect
Sky Protect can be bought via the MySky mobile app, directly online with Sky or via a comparison site. Once bought, the policy can be managed via the Sky Protect app.
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