Families spend thousands of pounds each year on food shopping, and so it's no surprise to see popular supermarkets such as Tesco, Sainsbury's, and Lidl offering generous incentives to keep you coming back.
Loyalty points, coupons, and vouchers are just a few ways that supermarkets will entice shoppers back to their stores. In this article, we look at the best supermarket loyalty cards and reveal how much you can earn by using them.
It's worth remembering that while your wallet or purse might already be packed to the brim with debit cards, credit cards and loyalty cards, there is no limit to how many you can have - so it’s worth making space for a few more. Whether it’s your weekly shopping place or somewhere you visit only once a month, you should collect your points as they can quickly add up to a decent amount of money.
What is a supermarket loyalty card?
After signing up to a loyalty card scheme, you will usually be given a card (or digital card), which you can use to collect points every time you shop. You can exchange the points you have collected, either for vouchers to spend in the supermarket, or simply to provide money off at the till. Additionally, loyalty card points can often be traded up for better rewards, such as restaurant vouchers or theme park tickets.
Despite the name "loyalty card", you don’t have to be loyal to supermarkets to make money from them. There are plenty of other perks to each scheme which get you coupons and money off your shopping - even if you don’t shop there each week. Some loyalty schemes are better than others. If you don’t fancy using your points to pay for your weekly shop, some loyalty cards allow you to trade the points for double or triple the value with various partner retailers. With others, you can earn money-off coupons very quickly for a much smaller spend.
What are the top supermarket loyalty cards?
Each supermarket loyalty card/app has different pros and cons, but if you make sure that you sign up for each loyalty card/app scheme, you'll start to earn rewards no matter where you shop.
In the below table we compare the loyalty card/apps provided by Tesco, Sainsbury's, Lidl and ASDA. For a more in-depth explanation on how each of the loyalty cards work, see below the table.
Supermarket loyalty card comparison
|Tesco Clubcard||Sainsbury's Nectar Card||Lidl Plus Card||ASDA Rewards|
|How much do you earn in-store and online?||1 point per £1 spent||1 point per £1 spent||Money-off coupons||ASDA Pounds via 'Star Products' and 'Missions'|
|How much do you earn on fuel?||1 point per £2 spent||1 point per 1 litre||N/A||N/A|
|Smallest in-store redemption (and points required)||£1.50 (150 points)||£2.50 (500 points)||£2 off (After £100 spent in-store)||Increments not yet known|
|How much can you earn if you spend £500 a month?||£5||£5||£2 off coupon when you spend £100 in a month
10% off next shop coupon when you spend £250 (maximum £20 discount)
|Not known. Star Products and Missions regularly change in the ASDA Rewards App.
Can earn £5 cashback on ASDA spending if using the ASDA Money credit card (Based on £500 in-store spend)
|Trade-up points for better rewards|
|Coupons/Extras for being a cardholder||Yes - coupons sent in the post periodically||Yes - bonus coupons to collect more points when buying certain products||Yes - coupons, scratchcards and discounts in-app, which rotate weekly||Yes - star products and missions are updated daily|
|Loyalty card app|
Probably the best-known loyalty card, the Tesco Clubcard is something you should definitely have in your wallet. It's free to download and use and you get access to a lot of exclusive Tesco offers including Clubcard deals, personalised coupons, and a trade-up system to make better use of the points you collect.
How much is a Tesco Clubcard point worth?
For every £1 you spend in-store or online at Tesco, you earn 1 Clubcard point. Or, for fuel, it's 1 point for every £2. You can earn Clubcard points for other Tesco products, such as Tesco mobile and credit cards, too. For every point you earn, it’s added to your Clubcard balance and you'll be sent vouchers that total the value of points you've collected. The minimum voucher you can get is £1.50, which you’ll receive for collecting 150 points. This means at £1 per point, you need to spend £150 to get £1.50 back (around 1% in rewards). You can either spend the vouchers in-store on your everyday shopping or you can hold onto them to get a discount on something else.
What can you trade Tesco Clubcard points for?
Although rewards are only worth 1% if used on your shopping, there is an option to trade your vouchers up for another retailer. Tesco offers you the chance to trade in money accrued through Clubcard and receive vouchers for restaurants, theme parks, online retailers, and more. Some of the best offers actually triple up your points. For example, 50p in Clubcard points will get you £1.50 to spend at Pizza Express, Café Rouge, Bella Italia, and more. You can also exchange your vouchers for theme parks such as Legoland, Alton Towers, Thorpe Park, and Chessington with the same triple value. The more points you have, the more you're able to double or triple up. You can redeem the points in increments so you have more control over your rewards.
Any extras for owning a Tesco Clubcard?
Tesco Clubcard members receive coupons in the post as well as via the app to save extra money. These coupons are usually personalised as Tesco tracks what you regularly buy in-store. For example, if you have a cat and keep buying cat food, it might incentivise you to come back by sending you a cat food coupon. You'll also get money-off coupons to use on your next shop and double points coupons on occasions - which, in turn, means you can earn more rewards. Additionally, Tesco Clubcard users can unlock exclusive deals in-store on selected items, just look for items marked 'Clubcard price'.
Sainsbury's Nectar Card is another fan favourite. Although you don't earn as much in rewards as the Tesco Clubcard, it's one that you should keep in your wallet nonetheless. Collecting points isn't just limited to Sainsbury's; there are plenty of other shops where you can earn Nectar points which can help supercharge your rewards.
How much is a Sainsbury's Nectar Card point worth?
When shopping in Sainsbury's supermarkets either in-store or online, you earn one point for every £1 spent, but the value is 0.5p per point. To get to the minimum reward of £2.50, you'll need to collect 500 points - which is a £500 spend. However, Sainsbury's isn't the only place where you can collect points. Linking your nectar card to Argos, eBay, Expedia, buying Esso fuel, and more can earn you points. And, unlike the Tesco Clubcard, you get the same reward for spending on fuel as on your groceries. When shopping online, it’s worth looking out for the Nectar logo to see if you can earn more.
What can you trade Sainsbury's Nectar Card points for?
It's slimmer pickings for what you can redeem rewards for with your Nectar points than for a Tesco Clubcard. The standard one is redeeming off your Sainsbury's shopping, which gets you £2.50 off for 500 points collected. You get the same value if exchanging for Vue, Argos, and eBay at £2.50 worth of vouchers for 500 points. There are a number of partner rewards that allow you to earn 2x, 3x and 4x the standard rate of one point for every £1 spent and these are updated regularly in the Nectar app.
Any extras for owning a Sainsbury's Nectar card?
As part of owning the Nectar card, you can add coupons to your card via the Nectar app, which gives you extra points when buying specific food items at Sainsbury’s and using your card. These offers change roughly every week and, if it's for an item that you usually buy, it will mean your rewards mount up far quicker. Nectar users can also take advantage of 'My Nectar Prices' which are additional discounts on products that Sainsbury's thinks you will like. Users will have to download the SmartShop app to take advantage of the offers.
One of the newest loyalty card/apps on the scene is from Lidl, and it actually has one of the biggest reward rates in comparison to your spend, despite being one of the cheapest supermarkets to do your shopping at. It doesn’t work in the same way as the other cards, but it does still reward you for loyal spending.
How do you earn Lidl Plus vouchers?
Each calendar month, you'll have the chance to earn a £2 voucher for spending £100 in-store. If you spend £150 in-store you can get a free item from the Lidl W5 range and if you spend £250 in a month you get 10% off your next shop (offer valid until 31/10/22). To get these, you’ll need to reach those spending goals for your shopping each month. On the 30th or 31st of each month, your progress resets and you get the chance to get more vouchers the following month.
Any extras for owning the Lidl Plus card?
As part of being signed up, you can use digital coupons that can be claimed through the app. These rotate every week and give you a percentage discount on Lidl items. In the past, there have been discounts of up to 20% off sweets, chocolate, cheese, washing powder, and more. It’s always worth a look to see what's on offer. If you see a coupon you like, you can add it to your card and you’ll receive the discount when scanning your Lidl Plus card at the checkout. You also receive a scratch card each time you shop in-store and scan your card. This gives you the chance to win money off your next shop and you could win up to £20 off with no minimum spend. Finally, users can get a free in-store bakery item coupon off their next shop when they spend a total of £50 in a single month.
The newest loyalty card/app is from ASDA and unlike Sainsbury's and Tesco which offer points on every purchase, ASDA rewards customers for purchasing selected products and completing certain milestones.
How do you earn ASDA Rewards?
Customers can earn ASDA Pounds by purchasing 'Star Products' and completing 'Missions' via the ASDA Rewards app. ASDA Pounds are stored in a Cashpot within the app that can be exchanged for vouchers.
Any extras for owning the ASDA Rewards app?
There are regular offers within the app including regular 10% off deals on certain products as well as 'Super Stars' deals that provide better cashback opportunities. Customers may also opt to apply for the ASDA Money cashback credit card which offers 1% cashback on all ASDA spending plus 0.3% cashback on everything else.
Supermarket loyalty cards are probably one of the easiest ways to benefit from rewards on your everyday spending with most of us regularly shopping at supermarkets each week. Despite this, there are more and more ways to earn money back on your everyday spending with cashback apps and cashback credit cards which means that you can maximise the number of rewards you get on one purchase. Just ensure that you remember those cards when you go shopping and scan them each time you’re at the checkout. It may not seem like you’re earning much, but the savings can and do add up. After all, what can be better than getting free food?